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Apple may be releasing a new color option for the iPhone 14 series soon, according to a tweet from Mark Gurman. The tech giant often introduces new color options in the spring to boost sales midway through the product cycle, and this year could be no different.
Last week, rumors circulated that Apple plans to release a new Yellow finish for the iPhone 14 and iPhone 14 Plus. According to multiple sources Apple’s PR team is planning a product briefing with reporters on March 7, which could be related to the launch of a new iPhone color, but the topic has not been confirmed.
Apple has a history of introducing new color options for its iPhones in the spring. Last year, the company introduced a new Green color for the iPhone 13 and iPhone 13 mini, as well as an Alpine Green color for the iPhone 13 Pro models. In April 2021, Apple made the iPhone 12 and iPhone 12 mini available in Purple.
If a new iPhone 14 color option is indeed announced, it will likely be done so with a press release on the Apple Newsroom website on Tuesday morning. It could potentially be accompanied by the introduction of new iPhone cases and Apple Watch band colors for the spring.
The iPhone 14 series was launched by Apple in September 2022, so a new color option would be purely cosmetic, with no changes to the hardware. The new iPhone 15 lineup is expected to be announced in approximately six months from now.
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Apple fans are eagerly anticipating any news of a new color option, as it adds a fresh new look to their favorite device. With the potential announcement just around the corner, it’s an exciting time for iPhone enthusiasts. Stay tuned for further updates from Apple.